ABC moves Lost out of the way of American Idol and Criminal Minds
What to do when one of your top hit shows is up against the absolutel powerhouse that is American Idol? Well, ABC’s solution is to move Lost out of the way of Idol and push it back an hour to the 10pm timeslot instead.
This could be a dangerous move. Lost has done well on Wednesdays, but moving a show marketed as a family drama back as late as 10pm could definitely cost it some viewers. But even so, they will still likely report higher viewership than if Lost stayed in its current timeslot against not only American Idol but also Criminal Minds, which has been beating Lost in the ratings thus far. The last thing ABC wants is Lost coming in third.
Lost also took a huge ratings hit last year when American Idol started up again, and ABC is hoping to prevent that this time around.
But ABC was unfortunately between a rock and a hard place when it came up against American Idol. How will this decision work out for them? Only time will tell… or until the first matchup with both shows airing something new on the same day.
You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
